Privacy Policy

Who this policy covers

This Privacy Policy explains how Afflueno ("we," "us," or "Afflueno") collects, uses, and shares information when you visit https://www.afflueno.com (the "Site").

Information we collect

Information you provide directly. If you subscribe to our newsletter, we collect the email address you submit. If you contact us, we collect whatever information you choose to include in that message.

Information collected automatically. Like most websites, our hosting and content infrastructure automatically logs standard technical data — things like IP address, browser type, device type, pages visited, and timestamps.

Information from analytics and advertising partners. Where enabled, we use Google Analytics, Google Tag Manager, and Microsoft Clarity to understand how the Site is used, and Google AdSense to show ads. These tools may set cookies or use similar technologies to collect information such as pages viewed, time on page, approximate location (from IP address), device and browser type, and interactions with the page. See "Cookies and advertising" below for how this applies specifically to ads.

How we use information

• To send the newsletter you signed up for, and to let you unsubscribe at any time.
• To respond to messages sent through our contact page.
• To understand how the Site is used, so we can improve it.
• To show advertising, including personalized advertising where permitted, and to measure ad performance.
• To maintain the security and reliability of the Site.

We do not sell your personal information.

Cookies and advertising

The Site uses cookies and similar technologies for basic functionality (like remembering your light/dark theme preference), for analytics (Google Analytics, Google Tag Manager, Microsoft Clarity, where configured), and for advertising through Google AdSense.

Google, as a third-party vendor, uses cookies — including the DoubleClick cookie — to serve ads on this Site based on your prior visits to this and other websites. Google's use of advertising cookies enables it and its partners to serve ads based on your visits to this Site and/or other sites on the Internet. You can opt out of personalized advertising by visiting Google's Ads Settings, and you can learn more about how Google uses data from sites that use its services at policies.google.com/technologies/partner-sites. You can also opt out of some third-party vendors' use of cookies for personalized advertising by visiting www.aboutads.info/choices.

You can control cookies generally through your browser settings; blocking them may affect some site features and may result in less relevant advertising, though ads (including non-personalized ads) may still appear.

Third-party services

We use third-party providers to run parts of the Site — for example, Sanity as our content management system to store and publish articles, a hosting provider to serve the Site, Google Analytics / Google Tag Manager / Microsoft Clarity for analytics where configured, and Google AdSense for advertising. These providers process data on our behalf or as independent controllers of their own advertising data, and are bound by their own privacy and security practices.

Data retention

We retain information for as long as needed for the purposes described above — for example, newsletter email addresses until you unsubscribe, and contact messages for as long as reasonably necessary to resolve the inquiry. Analytics and advertising data is retained according to the relevant provider's own retention settings.

Your choices and rights

You can unsubscribe from our newsletter at any time using the link in any newsletter email. You can manage or opt out of personalized advertising using the links in "Cookies and advertising" above, and manage cookies through your browser settings. Depending on where you live, you may have additional legal rights over your personal information, such as the right to access, correct, or delete it. To ask about any of this, contact us using the details below.

International users

Afflueno is accessible worldwide, and information we collect may be processed in countries other than the one you live in, including by the third-party providers listed above. By using the Site, you understand that your information may be transferred to and processed in those countries.

Children's privacy

The Site is not directed at children under 13, and we do not knowingly collect personal information from children under 13. If you believe a child has provided us with personal information, please contact us so we can remove it.

Changes to this policy

We may update this Privacy Policy from time to time. The "Last updated" date at the top of this page reflects the most recent revision.

Contact us

Questions about this policy or your information? Email hello@afflueno.com or visit our contact page.